Aveena

AI search, explained

Practical guides to getting your site read, understood and cited by AI engines - GEO, AEO, llms.txt and everything in between.

AI search

Website Scanner to Detect Issues and Improve Security

Keeping your online presence safe is a big job. Threats change fast, making it hard to stay ahead. That's why we created a website scanner to find hidden dangers early. We want to make protecting your site easy for everyone. A regular website security check helps you strengthen your site. It's not just about fixing errors; it's about building trust with your visitors.

15 min readRead
AI search

Your SEO strategy is optimising for a search engine that's disappearing

Google still sends traffic, but it's no longer the last stop. If your content only targets position one, you're optimising for half the picture - here's how to hold up under both Google and AI search.

5 min readRead
AI search

What is AI SEO? The complete guide

The umbrella discipline: being found, understood and cited by AI engines as well as Google. The five pillars, how each engine differs, and where to start.

7 min readRead
AI search

AI Overviews SEO: appear in Google's answers

AI Overviews cite pages that already rank - the job is being the easiest source to synthesise. The eligibility checklist, plus AI Mode and Gemini.

6 min readRead
AI search

Perplexity SEO: rank as a cited source

Perplexity retrieves live and cites every source - more slots, no authority moat. Why it's the most winnable AI engine and the checklist to get cited.

6 min readRead
Technical SEO

Entity SEO: become a brand AI can cite

AI engines cite things they can identify. Organization schema, sameAs, Wikidata and the knowledge graph - the slow-compounding layer of AI search.

6 min readRead
AI search

How to rank in ChatGPT: get cited in AI answers

ChatGPT doesn't rank pages - it cites sources it can access, parse and trust. The three jobs behind every citation, in the order to do them.

6 min readRead
AI search

AI Search Optimisation: how to rank in AI answers

The umbrella guide: the signals AI engines actually use, a practical checklist to optimise for AI search, and the three layers of AI visibility you can measure.

8 min readRead
AI search

GEO vs SEO: what's the difference?

SEO optimises to rank a link; GEO optimises to be quoted inside the answer. What overlaps (most of it), what's genuinely new, and where to invest first.

7 min readRead
AI search

What is Generative Engine Optimisation (GEO)?

GEO is optimising your site to be surfaced and cited by AI engines like ChatGPT, Google AI Overviews, Perplexity and Gemini - not just to rank in blue links.

6 min readRead
AI search

What is Answer Engine Optimisation (AEO)?

AEO is structuring your content so answer engines and AI assistants can extract one direct, quotable answer to a question. Here's how it differs from SEO and GEO.

5 min readRead
Technical

What is llms.txt? Guide, template & example

llms.txt is a plain-text file at your domain root that tells AI models what your site is about and where your key content lives. Includes a copy-paste template.

5 min readRead
Guides

Is your website AI-ready? How to check

How to tell whether ChatGPT, Gemini and Perplexity can actually read, understand and cite your website - and the signals that decide it.

4 min readRead